Top Global Fashion Capitals for 2017 Announced on August 30
The Top Global Fashion Capitals™ created by the Global Language Monitor are the gold standard in the fashion world.
For a decade now, the Global Language Monitor has employed its proprietary algorithms to cut through the world of Big Data establishing the definitive, non-biased rankings of the Top Global Fashion Capitals.
(Media-Newswire.com) - The Top Global Fashion Capitals™ created by the Global Language Monitor are the de facto standard in the fashion world.
For a decade now, the Global Language Monitor has employed its proprietary algorithms to cut through the world of Big Data establishing the definitive, non-biased rankings of the Top Global Fashion Capitals.
For more than a decade now, the Global Language Monitor has employed its proprietary algorithms to cut through the world of Big Data establishing the definitive, non-biased rankings of the Top Global Fashion Capitals.
The result is a longitudinal survey that runs for three years, with its final updating in the weeks before te yearly announcement. GLM surveys. billions of web pages, millions of blogs, the top 300,000 global print and electronic media, as well as new social media sources as they emerge. In effect, any and all databases available on the web, including key proprietary databases for specific content.
GLM tracks dozens of cities on six continents against three classes of fashion concepts. These fashion concepts include, but are not limited to:
1 ) Haute Couture,
2 ) Pret-a-porter and Ready-to-wear, and
3 ) Fashion/Moda.
We use words that relate to each category ( Penumbra words ). We also exclude words ( excluders ) that may introduce bias into the study. The methodology is used to determine the PQI™, the Predictive Quantities Indicator. We then use the PQI to rank each city in each category from 1-56.
Finally, we use this year’s PQI numbers to rank each city against the last two years' data for that particular city. This then enables us to identify positive and negative changes, momentum and velocity for each of the Fashion Capitals.
2017 will be our 12th annual ranking. We will be adding as many six new Fashion Capitals to the Rankings.
"Since we are expanding to include a number of cities, each with emerging and burgeoning fashion scenes, we are quite excited about the 2017 Global Fashion Capital rankings," said Paul JJ Payack, president and chief word analyst of the Global Language Monitor.
"Fashion continues to drive both economic growth for the region as well as a release of creativity that will impact their city, the region, and even the world"
Flashback: In 2013 New York reclaimed the title of the Top Global Fashion Capital from London, which had held the title for 2011 and 2012.
Paris, which also won the title of the Top Global Fashion Capital for Haute Couture, finished in the No. 2 spot overall. New York and Paris were separated by 0.05%, the closest in the 10-year history of the Global Language Monitor’s survey.
In another development, Los Angeles move into the esteemed Big Four status, moving up five spots from 2012.
The annual ranking of the leading fashion capitals is produced by Global Language Monitor, a US-based company that tracks trends through language use worldwide. The Top Global Fashion Capitals of 2015, are listed below.[16]
Top 56 Global Fashion Capitals Current Rankings
Rank ( 2015 ) City Score 1 Paris Increase 1 2 New York City Decrease 1 3 London Steady 4 Los Angeles Steady 5 Rome Increase 1 6 Milan Increase 6 7 Barcelona Decrease 2 8 Berlin Decrease 1 9 Madrid Increase 5 10 Tokyo Increase 1 11 Florence Increase 2 12 Hong Kong Increase 8 13 Sydney Decrease 5 14 Singapore Increase 5 15 Shanghai Decrease 5 16 São Paulo Decrease 1 17 Dubai Increase 13 18 Rio de Janeiro Increase 10 19 Miami Increase 20 20 Dallas Increase 1 21 Monaco Increase 22 22 Moscow Decrease 4 23 Amsterdam Increase 11 24 Boston Increase 8 25 Antwerpen Decrease 16 26 Las Vegas Increase 7 27 Chicago Decrease 5 28 Toronto Increase 3 29 Buenos Aires Steady 30 Houston Increase 5 31 Caracas Decrease 14 32 Atlanta Increase 8 33 Prague Decrease 10 34 Vienna Increase 3 35 St Petersburg Decrease 20 36 Stockholm Increase 6 37 San Francisco Increase 10 38 Mumbai Increase 6 39 New Dehli Decrease 40 Bali Decrease 2 41 Cape Town Decrease 14 42 Warsaw Decrease 16 43 Santiago Increase 2 44 Kraków Decrease 19 45 Austin Increase 7 46 Stockholm Increase 3 47 Montreal Decrease 1 48 Johannesburg Decrease 12 49 Melburne Increase 6 50 Bangkok Increase 1 51 Frankfurt Increase 2 52 Vancouver Decrease 4 53 Mexico City Decrease 12 54 Washington Debut 55 Abu Dhabi Decrease 5 56 Seoul Decrease 2
The Watch List includes Abidjan, Accra, Auckland, Beirut, Jakarta, Kuala Lumpur, and Lagos.
Top Fashion Capitals by Region
Europe: Paris, London, Rome, Milano, Barcelona, Berlin, Madrid, Florence, Monaco, Amsterdam, Antwerp, Copenhagen, Stockholm, and Frankfurt.
Spain: Barcelona, Madrid
India: Mumbai, New Delhi
Australia: Sydney, Melbourne
East Asia: Tokyo, Singapore, Shanghai and Hong Kong. Seoul
RSA: Cape Town, Johannesburg
Middle Europe: Moscow, Prague, Vienna, St Petersburg, Warsaw, and Kraków
Canada: Toronto, Montreal, and Vancouver,
Mideast: Dubai, Abu Dhabi
Latin America: São Paulo, Rio de Janeiro, Buenos Aires, Caracas, Santiago and Mexico City
Regional US: New York, Los Angeles, Miami, Dallas, Boston, Las Vegas, Chicago, Houston, Atlanta, San Francisco, Austin and Washington, DC
Methodology: For this analysis, the Global Language Monitor used its proprietary Brand Affiliation Index ( BAI ), the same technology used to measure global brand equity for the Olympics, World Cup, the Fortune 500, and others. This exclusive, GLM longitudinal-study encompasses the prior three years to better assess short-term velocity and longer-term momentum.
The study is a Big Data textual analysis based on billions of webpages, millions of blogs, the top 375,000 global print and electronic media, and new social media formats as they appear. This is the eleventh edition of the survey, which was first made public in 2007.
​About the Global Language Monitor
In 2003, The Global Language Monitor ( GLM ) was founded in Silicon Valley by Paul J.J. Payack on the understanding that new technologies and techniques were necessary for truly understanding the world of Big Data, as it is now known. Previous to this Payack was the founding president at yourDictionary.com, and a senior executive for a number of high-tech companies.
Today, from its home in Austin, Texas GLM provides a number of innovative products and services that utilize its ‘algorithmic services’ to help worldwide customers protect, defend and nurture their branded products and entities. Products include ‘brand audits’ to assess the current status, establish baselines, and competitive benchmarks for current intellectual assets and brands, and to defend products against ambush marketing.
These services are currently provided to the Fortune 500, the Higher Education market, high technology firms, the worldwide print and electronic media, and the global fashion industry, among others.
This story was released on 2017-07-03. Please make sure to visit the official company or organization web site to learn more about the original release date. See our disclaimer for additional information.